MARAKEZ, the First Developer to Partner with NAWY UNLOCKED to Help Homeowners Turn Their Idle Properties into Income-Generating Assets

MARAKEZ, one of Egypt’s leading mixed-use developers, has entered into a strategic partnership with NAWY UNLOCKED, the property finishing and rental management arm of Africa’s largest proptech platform, NAWY. The collaboration aims to empower MARAKEZ homeowners by transforming their idle or unfinished properties into fully finished, income-generating units without the hassle of managing the process themselves.

This value-added service is designed to give MARAKEZ homeowners access to a streamlined, turnkey solution: NAWY UNLOCKED will handle everything from interior finishing and furnishing to tenant acquisition, ongoing property management, and maintenance. Homeowners will also benefit from a unique financing structure, with up to 50% of the finishing costs being covered. Those who opt to self-finance up to 60% will be eligible for an additional 10% on their rental return.

“At MARAKEZ, we’re constantly exploring new ways to enhance the homeowner experience across our developments,” said Ashraf Farid, Chief Business Development Officer of MARAKEZ. “This partnership with NAWY UNLOCKED reflects our ongoing commitment to delivering value beyond the sale – by helping our community capitalize on their property investments effortlessly.”

Mahmoud Abdelmaksoud, Co-CEO of NAWY UNLOCKED, emphasized: “We’re thrilled to join forces with Marakez to empower more homeowners to unlock the full potential of their properties. With NAWY UNLOCKED, we’re removing every barrier – time, effort, and cost, so owners can enjoy passive income completely hassle-free.”

The partnership marks another milestone in both company’s journey to set new benchmarks in lifestyle-led real estate. For NAWY UNLOCKED, the move expands its reach and impact across a wider portfolio of premium residences.